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Animal Kingdom

ABOUT US

Our Brand

OUR BRAND

NATURAL PET® is manufactured in a licensed Good Manufacturing Practices (GMP) factory. This factory has also attained current Pharmaceutical Inspection Co-operation Scheme (PIC/S) GMP standard. The company has been trading and manufacturing pharmaceutical, health supplement and herbal preparation for the last 52 years.

We decided to venture into animal health supplement 17 years ago and we have never looked back since. We are proud of the success of NATURAL PET® and the brand has expanded into many countries. The demand for our product has been encouraging and also exceeded our expectations because of the quality and effectiveness.

 

NATURAL PET® products are safe, effective and trusted by many pet owners and have been highly recommended by many leading veterinarians, pet care providers and breeders.

We are proud of the success of NATURAL PET® in this region and the brand has also expanded into many Asian countries. The demand for our products in the existing market is increasing because of the quality and effectiveness of our products.

  • Clinical proven ingredients

  • Enhanced palatability

  • Unique formulation

  • Safe and effective

  • Quality assured

  • Customer satisfaction

  • GMP standard

  • Analytical tested

  • Ingredients from original and well-known brands
  • 100% pharmaceutical and human grade ingredients

  • Imported ingredients mainly from Japan, Europe and USA

  • Value for money

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OUR HISTORY

NATURAL PET® was first launched in Singapore and Malaysia in 1999 to provide high quality and effective products for pets.

1964 - Established as an over-the-counter (OTC) product wholesaler
1987 - Expanded in manufacturing of our own products and at the same time obtained GMP status
1996 - Relocated to a new GMP plant because of increasing volume
1999 - Launched NATURAL PET® brand of pet supplement
2000 - Introduced NATURAL PET® Mushroom Deodorant Extract Tablet (our first product) to Singapore and Malaysia
2005 - Moved into a newly-build GMP plant conforming to PIC/S Standard
2006 - Exhibited in pet shows in Hong Kong and Guangzhou, China
2007 - Exhibited in pet shows in Hong Kong and Beijing, China
2008 - Exhibited in pet show in Guangzhou, China
2010 - Exhibited in Global Pet Expo, Orlando, USA in March and Interzoo, Nuremberg, Germany in May
2011 - Launched new dry shampoo products for dog, cat and small animals
2012 - Launched new and innovative NATURAL PET® Silvergiene Multi-Purpose Solution into the market with positive response
2014 - Improved formula of NATURAL PET® Mushroom Plus Deodorant Tablet was introduced into the market
2015 - New probiotics product was introduced into the market
Exhibited at Singapore Veterinary Association (SVA) seminar (Singapore) in November Exhibited at 19th China International Pet Show (CIPs) (Shanghai) in November
2016 - Main sponsor of The Science and Application of Animal Rehabilitation Therapies Masterclass Conference (Singapore) in March

Our History

COMMITMENT

GMP Standard
The production of pharmaceutical, complementary product and pet supplement are manufactured in the well-equipped facility and conforms to the requirement of GMP in accordance to the current Pharmaceutical Inspection Co-operation Scheme (PIC/S) GMP Guides – an European standard.

Quality Assurance
The production line are strictly monitored and checked from start to finish to ensure that all the processes meet the internal quality control requirements and all the products conform to the product specifications.

Product Development
We strongly believe that we must continue to develop better and innovative products that can promote healthy, happy and longer life. This driving force is important for us to maintain our success and continue to grow our business further.

Sales and Distribution
We have always kept our commitment to identify the needs of our customers and contanstly focus our efforts and resources to create customer satisfaction. Many of our relationships with our distributors, retailers and consumers are built upon mutual trust and on confidential basis. NATURAL PET® is now available in many countries and it is expanding into Korea, Taiwan and Thailand.

VALUE

Right from the time NATURAL PET® was established, we have always held on to FOUR CORE VALUES which we believe have helped to spearhead our success. They are :-

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By practicing these core values, we gain our customers’ SATISFACTION and CONFIDENCE towards NATURAL PET® products

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